AI @ Deere & Co.

John Deere's AI strategy emphasizes dominance through smart machinery, proprietary data, and an integrated farm ecosystem maintaining strong leadership.

• Klover.ai: John Deere's AI Strategy: Analysis of Dominance in Agriculture

Scaling AI innovation to address farm labor shortages, help farmers manage operations, and increase adoption of see & spray systems among growers.

• OpenAI: AI helps John Deere transform agriculture
• Fox Business: John Deere uses artificial intelligence to transform farming
• Global AgTech Initiative: More Farmers Are Adopting John Deere's See & Spray. Here's Why
• IndexBox: John Deere Tackles Farm Labor Shortages with AI

Deployment of generative AI technologies to improve database access and operational efficiencies in farm management.

• Bravent.net: John Deere - Database access with generative AI

Investment of $300M in AI and machine learning through acquisition of Blue River, enhancing computer vision to reduce herbicide use; partnership with NVIDIA to expand edge computing capabilities.

• Global Big Data Conference: John Deere invests $300 M in AI and machine learning
• Polar Capital: John Deere: AI's farming revolution

AI-driven approaches to weed control without excess herbicide; robotic and AI solutions to address labor shortages and modernize farming.

• Inc.com: Even John Deere Is Getting in on the AI Boom. Here's How
• Verdict.co.uk: The future of farming: John Deere, robots, AI, and space

Strategic investments in AI focusing on fully autonomous farms by 2030 with computer vision and machine learning aiding critical farming challenges.

• Assembly Magazine: John Deere Invests in AI, Prepares for a Fully Autonomous Farm by 2030

AI-powered seeding machine detects and destroys weeds with laser technology; ongoing integration of AI and automation.

• WQAD: How John Deere is embracing AI from the factory to the field
• AI Expert Network: Case Study: John Deere's AI Evolution

Use of AI algorithms and machine learning to provide farmers with actionable insights; embedding AI into farm machines to solve farming problems.

• Assembly Magazine: John Deere Revolutionizes Agriculture with AI and Automation
• LinkedIn: Agriculture: How John Deere embeds AI into farm machines
• Popular Science: John Deere's evolution from plows to AI

Launch of fully autonomous tractors at CES 2022; Deere becomes a major AI company combining automation and autonomy.

• The Next Web: John Deere is becoming one of the world's most important AI companies
• Sify: How a 185-year-old farming firm became a humongous AI company
• VentureBeat: How John Deere grew data seeds into an AI powerhouse

Use of machine learning to analyze grain quality and automatically adjust machine parameters to reduce crop damage.

• Databricks: How John Deere Uses Industrial AI in Precision Agriculture

Investment of hundreds of millions in AI and cultural shift to embed AI deeply into corporate strategy.

• Aventine.org: A.I. in The Ground

Recognition of Deere's advancement in AI, ML, and computer vision applications in agriculture, positioning for profitability.

• Harvard Digital Platform: John Deere: Planting the Seeds of Technology and Profits

Unveiling of 'Farm Forward' campaign focusing on deploying AI across all machines to develop autonomous farming capabilities.

• Digital Data Design Institute at Harvard: John Deere - Using AI to reimagine farming

Introduction of 'see and spray' technology using machine learning for real-time weed identification and treatment.

• IoT Tech Expo: AI and machine learning innovations taking John Deere to new heights